DIGITAL MARKETING 101: LEARNING PACK

Everything you need to learn the basics and take action.

A step-by-step Learning Pack that helps you attract the right customers, boost your online visibility, and grow with confidence.

Jargon-free and easy to follow, this pack gives you a simple path to understand the fundamentals, create a clear plan, and take action without feeling overwhelmed.

What you get inside the Digital Marketing 101 – Learning Pack

Instant access to the full online version of the Digital Marketing 101 workshop, plus the resources to help you apply what you learn straight away. No fluff, no jargon, just a clear path from “I’m confused” to “I’ve got a plan”.

  • Online Workshop (On-Demand): Watch the full session and follow along at your own pace
  • Digital Marketing 101 Book (160 pages): A beginner-friendly guide to the essentials
  • Practical Workbook: Exercises and prompts to build your plan as you go
  • The Focused Marketing Hour Guide: A simple weekly routine so you actually stay consistent
  • Digital Tools List: Trusted tools to save time and work smarter
Digital Marketing 101 Learning Pack

✅ Built for small business owners, side hustlers, start-ups and individuals
✅  Easy-to-follow workbook with Practical templates, checklists, and real-world examples
✅  Learn at your own pace – no tech background needed
✅  Designed to turn what you learn into action (and sales)
Future updates included: You’ll get access to updated workshop videos as I refresh the training over time.

What this Learning Pack helps you do

Understand how digital marketing fits together (so you stop jumping between random tactics)

Attract the right customers online without a huge budget or tech overwhelm

Build a clear plan for your website, content, email and social media

Avoid common mistakes that waste time and money

Know what to focus on each week to build momentum

Feel confident in your marketing decisions because you understand the “why”

Grab the easy-to-follow Learning Pack and start attracting the right customers with clarity and confidence — without the overwhelm.

If we haven’t met before…

👋 Hi, I’m Paul!

I’m a digital business advisor, educator, and lifelong entrepreneur — and I’m currently living as a full-time digital nomad in the Amazon rainforest (yes, really).

Over the past 20+ years, I’ve built businesses, advised startups, and helped 4,000+ small business owners feel more confident using digital tools to grow.

My mission is simple:

👉 Make digital marketing clear, practical, and achievable for everyday business owners.

I created the Digital Marketing 101 – Learning Pack because I kept seeing the same problem: brilliant people trying hard, but not knowing where to start (or what to focus on).

This isn’t fluff or theory. It’s the kind of step-by-step guidance I wish I had when I was building from scratch.

PaulG

What people are saying

A brilliant intro to digital marketing. Clear, concise, and totally accessible – perfect for anyone starting out.

I’ve done a few marketing bits before, but this is the first time it’s all clicked. It gave me structure, clarity, and a simple way to move forward.

So easy to follow, even for someone like me who usually feels lost when it comes to marketing. I finally feel motivated to take real action.

Really practical and beginner-friendly. I loved that it wasn’t just theory – the workbook and templates made it easy to turn ideas into a plan.

Absolutely phenomenal. Insightful, inspiring, and packed with practical advice  I’ve got so many ideas I can use right away.

Worth every penny. The workshop plus the book and tools list feels like a complete kit I can keep coming back to whenever I need a refresh.

30-Day Money-Back Guarantee: If the Learning Pack isn’t right for you, email us within 30 days for a full refund (terms apply) – CLICK HERE TO FIND OUT MORE